houses
Case Study

Leveraging UX Research to Innovate Top MLS Application

Key Result

Became the first MLS system to seamlessly support tablet devices (such as the iPad) and mobile-friendly access on all browsers, platforms, and devices.

Project Type
  • Intuitive Applications

Summary

dynaConnections is an Austin-based real estate software company that is renowned for its dedication to service and constant innovation. dynaConnections’ flagship product is connectMLS, a leading software application that has been adopted by real estate multiple-listing services across the country.

UX 4Sight was tasked with providing strategic UX direction to help make connectMLS easier to search, filter, and save listings across desktop, tablet, and mobile platforms.

The dynaConnections and UX 4Sight teams worked together to better differentiate the connectMLS application through UX best practices and laboratory-based usability testing of real estate professionals.

Our interdisciplinary approach to user-centered design included a team of UX and UI designers, user researchers, front- and back-end developers, and various business leaders across our companies.

This effort was also supported by MRED, the largest user of connectMLS, which serves more than 48,000 Realtors®. MRED recognized and announced its commitment to making connectMLS more mobile friendly for its members.

Due to an NDA with the dynaConnections, we do not include all the details in this case study.

"Our software company worked on a project with UX 4Sight and were impressed with the results and the overall experience. Their team was very professional, provided research-based insights and a fresh perspective."

Alei (Cook) Tygert Marketing Specialist, dynaConnections  

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